The Sleepy Hollow VR Experience is an installment advertisement for a FOX TV show at San Diego Comic-Con. The experience transports players to Sleepy Hollow, using a mix of 3D design and live action. The project won the 2015 Creative Arts Emmy Award for Creative Achievement in Interactive Media category for User Experience and Visual Design.
The experience collaborates with the shows creators to create the desired aesthetic. The design combines Virtual Reality with live action footage of the shows stars. From what I saw of the ‘making of’ footage the experience was created in Unity 3D and Maya – but I may be wrong.